I've noticed lately that the quality of fullscreen videos played using QuickTime is a lot better than iTunes. I've been playing Apple - Get a Mac ads on both apps and it's obvious that the video quality of iTunes looks washed-out and pale, whereas it's well-saturated and vivid on QuickTime. I remember that video quality was identical in both apps before iTunes v7 came out. I wonder if anyone's noticed this also.
I've never noticed this, and now you've got me curious... How do you watch the Get a Mac ad on iTunes? I know you can hit up the Apple website to watch the videos there (I just watched them via Safari), but I'm not sure how you'd watch these on iTunes...