We all know Apple launched movie rentals during Macworld. so here's the full details. 1.) iTunes 7.6 is required for rentals 2.) You can rent movies at 2.99 and 3.99 for Library titles and new releases respectively 3.) Once you start downloading the movie, you have 30 days to start watching. 4.) After you start watching the movie, the clock time changes and it will notify you that you have 24 hours to finish the movie. 5.) If you are going to watch it on you mobile device (iPods and iPhones) you have to TRANSFER it. so you cannot have more than one copies of your movie, even your copies on iTunes will be gone, and will be given a chance to return it when you sync. (INTERNET IS REQUIRED) 6.) After the 24 hour period is gone, the video (if it is in iPod) will stop and refuse to play even if it's still there. and if you sync back, it will vanish. While in iTunes, it will automatically be deleted. Hope it will shed some light for ITunes store users here in the Phil.
browsed thru their collection. the 3 or 4 dollar price tag is acceptable for those NOT locally available. However for those titles locally available, a local rental is more practical. I just wished that its just plain 30 days rental, irregardless of how many times you watch it. The 24 hour MUST finish it ,is a bummer for me.
I wished that they have a return policy and has different time expiration of different movies, such like old movies can be rented and has a limit of 30 / 3 days or the in demand or new released one can have the 30 days / 24hrs.. etc.. may be apple is just conscious about hackers cracking their code for the movie rental.
this clears things up regarding movie rentals.that 24 hr must finish is really a bummer.should give at least 3days of unlimited screening.