Will Apple flash iPod rock market?

[Mac Reporter]

C|Net News.com reports:
By Ina Fried
Staff Writer, CNET News.com

When IBM entered the PC market in 1981, Apple Computer took out a full-page newspaper ad welcoming its rival.

Today, with Apple reportedly poised to debut its first flash-memory-based music player after rocking the market for hard-drive devices with the iPod, some competitors are taking a similar laissez-faire stance.

"Welcome to the party," said Thomson Vice President David Arland, whose RCA brand is among the top three in U.S. retail sales.

Apple, of course, ended up ceding the bulk of the PC market to IBM and other PC makers. But Thomson and others say they hope an Apple flash player will ignite sales for all concerned.
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