Hello and welcome to our community! Is this your first visit?
Register

Results 1 to 9 of 9

MKT: The 4Ps in this iPhone 4 Print Ad

This is a discussion on MKT: The 4Ps in this iPhone 4 Print Ad within the iPod, Apple TV and other Apple-branded entertainment devices forums, part of the Hardware MUG - Troubleshooting and Discussion category; Hey everyone, I'm doing a paper regarding the 4 P's (Product, Price, Place, Promotion) of this print ad of the ...

  1. #1
    Mac Freak iDave's Avatar
    Join Date
    May 2010
    Location
    Parañaque, Metro Manila
    Age
    23
    Posts
    1,488
    Liked
    7 times

    Default MKT: The 4Ps in this iPhone 4 Print Ad

    Hey everyone, I'm doing a paper regarding the 4 P's (Product, Price, Place, Promotion) of this print ad of the iPhone 4. Can anyone help me determine the 4 P's? I'm not really sure if I've done my paper correctly, I'm through with it but I need insights so.. if anyone can help me, I'll be in your debt. THANK YOU!

    This is the print ad:

    Me Techie Love You Long Time.

  2. #2
    Unfrozen… soloworx's Avatar
    Join Date
    Apr 2007
    Location
    Miles ahead of you
    Posts
    8,170
    Liked
    1445 times
    Real Name
    Chito Limson

    Default Re: MKT: The 4Ps in this iPhone 4 Print Ad

    Product - iPhone 4
    Price - not stated
    Place - Apple stores, resellers, AT&T, Verizon, again, not stated
    Promotion - "This changes everything. Again." - the promise of new innovation, plus proven reliability.

    The ad is not a complete depiction of the 4 Ps. It should be taken as a PART of a series of unfolding pages (as in a website) to tell the buyer the whole story.
             

  3. #3
    Mac Fanatic summertango's Avatar
    Join Date
    Nov 2007
    Location
    Manila
    Posts
    720
    Liked
    42 times
    Real Name
    Char Co

    Default Re: MKT: The 4Ps in this iPhone 4 Print Ad

    is this a strategic mgmt class?

    obtain all other iphone 4 details from Globe so you can easily determine the 4ps.

  4. #4
    Mac Addict Netskipper's Avatar
    Join Date
    Apr 2004
    Location
    Tondo
    Age
    41
    Posts
    1,690
    Liked
    122 times

    Default Re: MKT: The 4Ps in this iPhone 4 Print Ad

    Agree with the 2 posts above me. 4Ps cannot be obtained from this ad alone. Even for "Promotions", this is only one among many promotional materials that was used.

    You have a lot of work ahead of you.

    Edit: I just read that you're already done with it so disregard my last statement

  5. #5
    Mac User lexluthor_26's Avatar
    Join Date
    Nov 2004
    Posts
    59
    Liked
    2 times

    Default Re: MKT: The 4Ps in this iPhone 4 Print Ad

    I think i can classify this as a teaser ad and not a full ad itself, Im a web designer by profession but i did majored in advertising arts. this is just a part of 4P's > which is in category of promotion, this is a part of an ad campaign to promote a product, to people ( target market ) in a certain place ( shops, internet etc). price were not directly discussed. (note that i highlighted people, most are considering its already 5P's ).

    goodluck

  6. #6
    Mac Freak iDave's Avatar
    Join Date
    May 2010
    Location
    Parañaque, Metro Manila
    Age
    23
    Posts
    1,488
    Liked
    7 times

    Default Re: MKT: The 4Ps in this iPhone 4 Print Ad

    @soloworx

    Thanks soloworx! it was hard identifying the 4 Ps with one ad alone but we were required only one.

    @summertango

    Marketing management class my friend

    @Netskipper

    Yeah, the print ad only answers the Promotion part. thank you!

    @lexluthor_26

    The problem here is that there are only limited print ads here in the Philippines for the iPhone 4. Thanks man!

    --

    Thank you guys for your responses! It was hard using this ad alone to identify the 4 Ps but I was able to push through with it. I got a passing grade for my final paper. Thank you for all your help!
    Me Techie Love You Long Time.

  7. #7
    Apple Genius Mad Mac's Avatar
    Join Date
    Jul 2006
    Posts
    8,711
    Liked
    397 times
    Real Name
    Gino R. Punsalan

    Default Re: MKT: The 4Ps in this iPhone 4 Print Ad

    The problem is that your company of choice does not follow common marketing conventions. That is why they are great. To do so is to be like their competition. That is very un-Apple. Remember Think Different? No, Apple will not have 4Ps and succumb to focus group discussions and what other marketing haves you. That's Apple.
    MacBook Air 11.6"  Airport Extreme Base Station  Apple Magic Mouse  iPad 2  iPad 4  iPod Touch 4

  8. #8
    Maestro LeoCastillo's Avatar
    Join Date
    Jun 2005
    Location
    Philippines
    Posts
    4,538
    Liked
    1057 times
    Real Name
    Leo Castillo

    Default Re: MKT: The 4Ps in this iPhone 4 Print Ad

    Ok now that the discussion has reached it conclusion time to archive!

    Leo
    The ability to use a camera will make you a decent photographer. The ability to see and feel will make you a great one.
    Photoworks.
    Discover Photography as You've Never Known Before. http://www.photoworksacademy.com

  9. #9
    Mac Freak iDave's Avatar
    Join Date
    May 2010
    Location
    Parañaque, Metro Manila
    Age
    23
    Posts
    1,488
    Liked
    7 times

    Default Re: MKT: The 4Ps in this iPhone 4 Print Ad

    @Mad Mac

    I guess that is why my professor told me that our product will fail us.
    Me Techie Love You Long Time.





 

Bookmarks

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •